In business and in life, I find that you can’t have too many friends. That’s what’s so exciting about our upcoming trip to the National Rifle Association Annual Convention that is synonymous with whatever is cool and new in the …read more
How many times have you woken up in the middle of the night worrying about something? Then, tossed and turned for hours thinking about it. Never happened to you? You’ve got to be one of the lucky ones. All the …read more
Top Ten Takeaways Recently, I attended the Digital Summit in Phoenix – a two-day conference where digital marketing thought leaders converge to share their insights about this ever-changing industry. Day one, I attended the 4-hour Content Marketing Strategies & Implementation …read more
Facebook’s ad platform continues to mature. Last week, they announced the Relevance Score. This score attempts to tie the cost and visibility of ads to the relevance to the user base. Here’s a look at why Facebook implemented the Relevance Score, along …read more
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