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About Us Strategic Partner with Our Clients |
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Our Services Integrated Marketing, Advertising, Public Relations and Interactive Solutions |
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What's Happening at Callis Blog, News Releases, Callistetics and more |
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Uploading a YouTube video can be of great benefit for an organization, as links from YouTube carry great weight with search engines. But placing all of this SEO-able content on in a video has its drawbacks, as well. For example, how can spoken words be tracked in Google, or any search engine for [...]
Right up front, I’m going to let you in on a little secret. I love Audible.com. It’s not because they sell downloadable audio versions of pretty much any top selling book for as little as $9.56 per book (far less than the price of books on CD), or because most plans include a [...]
Black cat. Black boots. Black eye. Do you know where I’m going with this? I’ve seen Taco Bell’s new black taco tv commercial so many times I practically count “black sheep” in my sleep.
For whatever reason, this ad seems to be one that resonates with the audience. Some really like [...]
Last night I was sitting in one of my most comfortable chairs reading Missouri Conservationist, one of my favorite magazines, which is an excellent publication produced by the Missouri Department of Conservation.
There is much discussion today and lots of statistics about how print is going away — lost in the battle to online media. [...]
Here’s a test: quickly name an item produced by Interstate Bakeries. Having difficulties? Try this: quickly name something produced by Hostess. Easy, right? If you’re like me, not only can you name several items (Twinkies, Ho Hos, Ding Dongs, Fruit Pies, etc), you can even see the packaging and [...]
For the past few weeks, we’ve been preparing for PowerGen, the power industry’s big trade show of the year. We’ll not only have staff there representing ProEnergy Services, but we’ll be networking and looking for new business as well.
ProEnergy has become a remarkable success story and since one of our missions in life is [...]
As a company with energy industry marketing ties, hearing about the alternative energy project that was announced practically in our backyard last Friday (October 30, 2009) is exciting. The fact that two current clients (ProEnergy Services and State Fair Community College) are among the partners in this project makes it that much more intriguing.
Multiple [...]
