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  Thoughts and insights from Callis & Associates

Another Google app: Google Voice

Chris Young

Earlier this year, Google added yet another weapon to their arsenal of free Internet tools. This time, they’re providing us with a way to better communicate with people that extends beyond our notebook, desktop, or even our iPhone. Called Google Voice, it ties together *all* of the phones you use in your life [...]

Google Captures the Live Internet with Real-Time Search

Chris Young

Look out. Google just upped the ante for search. On Monday, December 7th, Amit Singhal of Google introduced “Google Real-Time Search”. Now when you perform a Google search, you’ll not only see indexed web pages, but an up-to-the-minute stream new blog posts, news stories and tweets. (For an example, go to [...]

Social Media and Full Disclosure

Chris Young

One great benefit of social media is its ability to gives the average consumer a real voice regarding a product or service. You may or may not like that new gizmo, or think it’s great but too expensive. Whatever your thoughts, you can easily find an Internet outlet to share them. [...]

Social Media for Business Development

Cliff Callis

You want to make key contacts during trade shows. It’s why you’re there. But how do you stand out so that you can more easily make those connections during the show?
In this video clip, Cliff Callis discusses utilizing social media to connect with clients before and during the show.

Would You Like Butter on Your Kern?

Linda Harris

Kerning, leading, tracking, orphans, widows… Do these terms leave you puzzled?
Unless you’re a professional designer, these terms may seem like a foreign language. With the prevalence of computers, many users now crank out their own newsletters and flyers, so it’s time to learn a little about the art of typography.
First things first. The computer is [...]